“Diamonds” is a song recorded by Rihanna for her seventh studio album, Unapologetic (2012). It was written by Sia together with its producers, Benny Blanco and StarGate. The song premiered in September 2012, during the Morning Show in America and was digitally released the following day as the lead single from Unapologetic. The song’s lyrics were a deliberate departure from the themes of unhealthy relationships that were Rihanna’s previous stock-in-trade. The song contains a prominent concept of love.
The single topped the music charts in over twenty countries, including the United States, where it became Rihanna’s twelfth number-one single on the Billboard Hot 100 and tied her with Madonna and The Supremes for the fifth-most number-one singles in the chart’s history. It was certified sextuple platinum by the Recording Industry Association of America (RIAA) and sold over 3.5 million digital copies in the country. It also peaked at number one on the UK Singles Chart and became Rihanna’s seventh number one song here; it was certified double platinum by the British Phonographic Industry (BPI). By May 2013, it had sold over 7.5 million copies worldwide and became one of the best-selling singles of all-time.
The music video was shot by director Anthony Mandler, a frequent collaborator of Rihanna’s, and depicts her in four environments that represent the elements of earth, air, water, and fire. The video received positive reviews and was praised for its imagery. Some critics believe that the heavily tattooed man intertwined with Rihanna’s arm in the video resembles Chris Brown. The singer performed “Diamonds” on television shows such as Saturday Night Live and The X Factor.
Davidd has asked me to point out that this was Andreaa’s choice and not his!
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